Everything @ ₹499 · Tarnish-free · Hypoallergenic · Free shipping over ₹999 · Packed within 24 hours
Shop by category · everything ₹499
Minimal, anti-tarnish jewellery made for sensitive skin — and for people who refuse to choose between beautiful and affordable.
The 499 Manifesto
No fake discounts, no inflated MRPs, no 'was ₹2,999' theatre. Every single piece — hoops, pendants, rings, cuffs — costs exactly ₹499. We built the whole brand around one honest number.
Every piece is hypoallergenic, nickel-free and lead-free. If your ears usually burn by noon, these won't. Wear them all day, every day — your skin won't notice, but everyone else will.
Showers, daily wear — our anti-tarnish coating shrugs it all off. Each piece stays gold for years, and we back that with a 6-month tarnish-free promise, no questions asked.
I've worn the Kaia Snake Chain Bracelet in the shower, at the gym, on a beach holiday — eight months in, it looks brand new. For ₹499 this feels illegal.
My ears react to literally everything. The Verde Mini Huggie Hoops are the first earrings I forgot I was wearing. Bought four more pairs the same week.
Ordered the Skye Cloud and Star Earrings as a gift, ended up keeping them for myself. The packaging felt premium. Haven't tarnished in six months.
I was skeptical at ₹499 honestly. Then I wore the Rosa Petal Pendant Necklace to a wedding and three people asked where I got it. Now I'm a believer.
The Cleo Heart Huggies are my everyday earrings now — office, gym, bed. No discoloration, no itching. Finally found my go-to brand.
The Rosa Petal Pendant Necklace is stunning. I've gotten more compliments on it than pieces I paid ten times more for.
Fast shipping, beautiful packaging, and the Skye Cloud and Star Earrings are unreal for the price. My whole friend group has ordered now.
I bought the Verde Mini Huggie Hoops on a whim. Six months later they're still my most-worn piece. Zero tarnish. Zero regrets.
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